AI’s Potential to Boost Europe’s Growth and Competitiveness
3 min readNew research highlights a game-changing opportunity for Europe: harnessing AI to drive economic growth and enhance competitiveness. Implement Consulting Group, in a report commissioned by Google, estimates that generative AI could add €1.2-1.4 trillion to the EU’s GDP over the next decade, translating to an annual growth rate of 8%.
Europe’s economic landscape is shifting, and AI stands at the forefront of this transformation. The report underscores how AI can significantly improve productivity across multiple sectors, crucial for a region where competitiveness has waned. Mario Draghi’s insights paint a stark picture: Europe’s share of global GDP has shrunk from over 25% in 1980 to just 17% today, with US productivity outpacing the EU by 20% in 2022.
Generative AI holds immense potential for revitalizing Europe’s economy. The report indicates that 74% of workers in European countries recognize the productivity-enhancing effects of AI, and 43% anticipate AI positively impacting their jobs. Moreover, it’s estimated that while 61% of jobs will be augmented by AI, around 7% could experience a long-term transition to automation.
The societal impact of AI is profound. It promises not only economic growth but also the creation of sustainable jobs and the enhancement of public services. By unlocking scientific breakthroughs and addressing labor shortages, AI can empower Europe’s workforce and boost productivity.
However, Europe faces a productivity gap due to slower technological development and adoption. According to Draghi, “with the world on the cusp of an AI revolution, Europe cannot afford to remain stuck in the ‘middle technologies and industries’ of the previous century.”
To seize the AI opportunity, Europe must prioritize research, infrastructure, and training. The AI Opportunity Agenda outlines essential steps: investing in research and development, building infrastructure to support innovation, improving skills and training programs, and promoting widespread AI adoption.
Investing in R&D is crucial. The EU must make research and development a shared priority and ensure funding is accessible. Without proper incentives, Europe’s talent is stifled, hampering the development of home-grown tech unicorns.
Supporting innovation requires robust infrastructure. High-performance computing technologies, data centers, and renewable energy are vital. The EU should allocate more funds for such infrastructure and encourage private sector involvement.
Equally important is improving skills and training. Technological growth is futile if people are left behind. The EU must accelerate digital skills transformation, integrating AI education into school curriculums and emphasizing a revitalized European Skills Agenda.
Finally, promoting AI adoption is essential. AI must be accessible and useful for all sectors. Policymakers, AI developers, and the private sector should collaborate to develop outreach strategies for traditional industries and small businesses. Public sector initiatives should aim to increase AI procurement and set bold adoption targets.
Action from governments, the private sector, academia, and civil society is needed to develop responsible AI policies. Since 2019, the EU has introduced over 100 pieces of digital economy legislation. The complexity of these regulations poses a challenge. Moving from a regulatory-first approach can unlock AI’s potential.
Europe is well-positioned to embrace this moment. AI offers a path to a better, fairer, and healthier society. Its potential to support competitiveness and inclusive growth is immense.
AI offers Europe a transformative opportunity to enhance competitiveness and fuel economic growth. Urgent actions in research, infrastructure, and training are essential to fully leverage AI’s benefits and ensure inclusive growth. The steps outlined in the AI Opportunity Agenda are crucial for Europe to unlock its innovative potential and secure a prosperous future.